Skip to main content

    ABOUT WORKHERHOLIC · CAREERBUDDY MEDIA

    Connecting 100,000 women across Africa to economic opportunities

    We are transforming WorkHERholic from a media publication into the career infrastructure layer for African women. We combine editorial candor with vetted jobs, high-leverage training, executive mentorship, and data-backed tools.

    WHY WE EXIST

    Stop asking for permission. Build on your terms.

    African women represent the fastest-growing cohort of entrepreneurs and tech operators on the continent. Yet salary opacity, informal old-boys networks, and corporate seniority traps continue to cost women billions in lost lifetime earnings.

    WorkHERholic replaces whisper networks with verified data. Whether you are aiming for your first remote engineering contract or stepping into an executive board seat, our platform provides the tools, playbooks, and sisterhood to own the room.

    OUR TARGET METRICS
    100,000

    Women connected to verified career and economic opportunities by 2028

    $50,000,000+

    Net cumulative wage increase achieved through salary benchmarking and negotiation

    How we operate

    The media family discipline: assertive, sisterly, opinionated, and relentlessly useful.

    Sisterly candor

    We share the unvarnished compensation numbers, hiring criteria, and boardroom politics that others hide behind polite silence.

    Economic agency

    We don’t talk about vague inspiration. We build tactical infrastructure so women negotiate, bill, and advance from positions of absolute strength.

    Pan-African solidarity

    Connecting women across Lagos, Nairobi, Accra, Johannesburg, Cairo, and London to build regional networks that cross borders.

    Zero fluff

    Every article, course, mentor session, and tool is built to produce measurable career outcomes, not corporate platitudes.

    THE TEAM

    Built by CareerBuddy Media

    Abraham Iyiola

    Abraham Iyiola

    Co-Founder & Platform Lead, CareerBuddy

    Product builder and ecosystem architect scaling CareerBuddy Media platforms across Africa.

    Adaeze Okonkwo

    Adaeze Okonkwo

    Editorial Director & Career Strategist

    Former tech recruiter and executive advisor turning salary data into actionable playbooks for African women.

    Tolani Shonubi

    Tolani Shonubi

    Head of Data & Economics

    Leading the Pan-African Compensation Index and gender equity research across African tech and finance.

    Amara Obi

    Amara Obi

    Community & Mentorship Lead

    Directing the 40,000+ woman network, mentorship circles, and the flagship annual WorkHERholic Summit.

    Ready to build your career on your own terms?

    Join 40,000 professional women accessing jobs, training, mentors, and verified salary data across Africa.